Smart Reporting

Inaccurate tracking is costing you real money, Switch to Smarter Reporting

With our advanced TrekSense technology, we offer the most precise tracking data to grow your ROAS in a matter of weeks. See the visitor journeys and marketing attribution the 7+ figure brands use.

Find the conversions, your ads were missing

TrekSense
PAGE VIEWVIEW ITEMrecoveredADD TO CARTCHECKOUTrecoveredPURCHASESCROLL 50%recovered
  • With TrekSense100%
  • Without it60%

Recover up to 100% of the conversions. We recover ~100% of the conversions with our proprietary TrekSense technology. Re-claim the orders missed due to ad-blockers and iOS restrictions.

CHANNELSPENDREVENUEAOVTruROAS
Meta$8,420$19,640$582.33x
Google$5,140$13,480$562.62x
KlaviyoHidden gem$1,280$12,870$7410.05x
Directn/a$5,960$57n/a

Klaviyo assists 38% of orders it never gets credit for on last touch.

You can't find the winning ad channels. Our advanced MTA models reveal the hidden value of your supporting channels, so you never accidentally pause the ads driving your growth.

Sarah Fernandes
Revenue$184
Sessions3
Touches8
Time to purchase1d 2h
Meta AdsGoogle AdsKlaviyoPageviewSep 15 · 01:30Click01:34Add to cartSep 16 · 04:19Checkout04:25Purchase04:28

Visitor buying profiling. See the complete customer journey and buying patterns across every session, so you can double down on your winning moves.

Metrics designed with first-party data only

Most tools in the market run their calculations on ad platforms or browser-side pixel data, and both are vulnerable to ad-blockers. We use first-party data and ad manager reconciliation methods for the most accurate numbers possible to feed the ad algorithms.

D2C Tracking OSEnabled
Ad portalsModeled data
ManualSpreadsheets
Data source
First-party tracking
Ads Manager (modeled)
Manual Sheets
Accuracy
~100%
~40%
~20%
Ad algorithm training
Yes
No
No
Ad portal and store conversions don’t match?

TrekSense advanced conversion recovery

Meta and store orders do not match, sounds familiar? We not only recover ~100% of the conversions that were either missed or blocked but also deliver them to ad algorithms at the same time so they can learn and spread ads the correct way.

Orders your store received~100%
  • Ads Portal Reported 62
  • TrekSense Recovery 38
TrekSenseTruSignalMeta

Deliver enriched conversions profiles at the same time to ad managers so algorithms can optimize the ad campaigns.

You stop doing the ads on certain ad channels, and that impacts your orders?

Find assisting ad channels with MTA

Your main ad channels rarely work alone. They rely on supporting channels to drive results, and cutting those out can hurt your orders, even if your primary ads are still running. We help you identify those key supporting channels so you can get the best possible return on your ad spend.

Last 30 daysMulti-touch
ChannelROASAssistsRole
Google Ads2.62x—Top performer
Klaviyo0.41x38%Assist
Meta Ads1.12x24%Assist
Pinterest0.22x4%

Pausing the two assist channels impacts the Google Ads to settle at 1.4x ROAS.

You have a lot more visitor traffic than before but are not converting to sales?

Identifying buying patterns to win more sales

Visitors become the buyers with certain patterns that are normally hidden to brands. We uncover those buying patterns with our in-depth visitor journeys and touchpoints stitched together with event-level accuracy.

4,812 journeys, event by event
  • View
  • Click
  • Cart
  • Buy
the run that keeps repeating before a purchase
Click path

Ad click, then 3 product views inside one session

2.4x
Product path

Serum viewed first, Moisturiser bought with it

38%

Don’t take our word for it. Take theirs

Private research

Losing purchase and offsite data can increase incremental customer acquisition cost by 31%.
INFORMS, Marketing Science
31%higher incremental
customer acquisition cost

Boost ROAS by 25%, Risk-Free.

Experience the modern e-commerce tracking designed to save money.

  • Set up in 5 minutes
  • No coding required
  • 30 days moneyback guarantee